A Milestone for Farid’s Growth


Farid, an emerging Egyptian edtech startup focused on character education and mental health support for children and youth, has announced securing $250,000 in pre-seed funding. The investment comes from Amal bint Abdulaziz Al-Ajlan, a Saudi businesswoman, and coincides with Farid's strategic partnerships with schools across Egypt. This funding marks a significant step in the company's efforts to scale and expand its innovative educational platform.

Farid’s Vision: Character Building and Mental Health Support for Youth


Founded in 2024 by Mahmoud Hussein, Farid offers a unique educational platform that prioritizes character education and mental health support for children aged 3 to 18 years. By employing modern teaching methodologies, the startup focuses on developing personal and psychological skills, setting itself apart as a leader in holistic youth development in the Middle East and North Africa (MENA) region.

Hussein's extensive experience in character education and personal development has shaped Farid’s approach, ensuring that the platform meets the growing demand for emotional well-being and personal skills training for children and youth.

A First in the MENA Region: One-on-One Character Building


Farid is the first platform in the MENA region to offer one-on-one sessions dedicated to character building and mental health support for Arab children. In addition to these personalized sessions, Farid provides training programs for youth and graduates, empowering them to become certified trainers in Farid’s unique educational and psychological methodologies.

This innovation has placed Farid at the forefront of the region's edtech sector, addressing a critical gap in education by focusing on both emotional intelligence and personal development.

Strategic Expansion: Scaling in the Gulf and Beyond


With the new funding, Farid is set to accelerate its growth by expanding its platform, developing new educational content, and hiring additional employees and trainers. The startup also aims to broaden its geographic reach by entering markets in Saudi Arabia and the UAE, further establishing itself as a leader in character education.

Mahmoud Hussein, Farid’s founder and CEO, expressed his excitement over the investment and the trust placed in the company by Amal bint Abdulaziz Al-Ajlan. He emphasized that the funding will help Farid achieve its goals of forming partnerships with schools and universities, enhancing its reach, and scaling its operations to better serve its target audience.

"Innovation in education has been a key factor in attracting investment, and Farid's unique methodology has played a pivotal role in this success," Hussein said.

The Market Opportunity: Addressing the Need for Personal Skills Education


Hussein highlighted the large and growing market for personal skills education and self-development in the MENA region, where there is a clear need for innovative educational solutions. Farid’s focus on mental health and character education makes it an attractive option for investors looking to support the well-being of children and youth.

With plans to expand into more schools and educational institutions in Egypt, Saudi Arabia, and the UAE, Farid aims to increase its subscriber base to 20,000 over the next two years. The platform will also continue developing workshops and new curricula aimed at enhancing personal skills, nurturing talents, and supporting mental health to prepare students for future challenges.

Empowering Graduates: Training the Next Generation of Educators


In addition to its focus on students, Farid is committed to training the next generation of educators. By 2030, the company aims to train 10,000 graduates from education colleges, certifying them as trainers in Farid’s unique educational methodology. This initiative will further strengthen Farid’s impact across the region, ensuring that its innovative approach to character education is available to more children and youth.

Recognition and Achievements


Farid's innovative approach to education has earned it recognition on the global stage. The startup was selected among the top 100 startups at the LEAP2024 conference, held in Riyadh in March 2024. This recognition underscores Farid’s potential as a transformative force in the edtech space, with a focus on character building and mental health support.

With its $250,000 pre-seed funding and a strong focus on expanding its reach, Farid is well-positioned to become a leading player in the MENA region’s edtech sector. By prioritizing character education, mental health support, and personal development, Farid is addressing critical gaps in traditional education systems. As the company continues to grow and expand into new markets, its innovative approach will help shape the future of education for children and youth across the region.