Powering the Future with Smart Energy Management

Wattnow, a Tunisian startup specializing in IoT-based smart energy management solutions, has recently announced the successful closure of a multi-million dollar funding round. This substantial investment marks a significant milestone in the company’s journey, enabling it to further its mission of helping businesses worldwide optimize their energy consumption.

A Visionary Beginning: The Founding of Wattnow

Founded in 2018 by Issam Smaali, Wattnow was conceived with a clear vision: to empower companies with control over their energy usage. The startup offers a comprehensive service that combines plug-and-play hardware with advanced software solutions. Through Wattnow’s platform, companies can visualize their energy consumption in real time, automate specific processes, and receive immediate alerts when issues arise, ensuring efficient and uninterrupted operations.

Advanced Technology: Harnessing the Power of Data

Wattnow’s innovative approach is driven by the use of smart sensors that collect real-time data on energy usage. This data is then processed through sophisticated machine learning algorithms, providing users with actionable insights. The results are displayed on a cloud-based dashboard, offering companies detailed reports and analytics. This powerful combination of hardware and software not only helps businesses reduce their energy costs but also supports their sustainability goals by optimizing energy efficiency.

Funding Milestones: From Pre-Series A to Multi-Million Dollar Investment

In 2022, Wattnow raised $1.3 million in a pre-Series A funding round, laying the groundwork for its rapid expansion. Now, the company has secured an undisclosed but substantial multi-million dollar investment, believed to be part of its Series A funding. The round was led by prominent investors such as Lateral Frontiers and 216 Capital, with additional participation from Outlierz Ventures, Satgana, Octerra Capital, and strategic angel investors, including Karim Beguir, founder of InstaDeep, and Guillaume Amblard.

Expanding Global Reach: Wattnow's International Footprint

Despite having minimal international commercial presence until now, Wattnow has already demonstrated its value across more than 11 countries, including key markets in Europe, the Middle East, Africa, and North America. The startup’s platform is utilized by a diverse array of clients across various industries, including municipalities, automotive and aeronautics, telecommunications, banking, insurance, oil and gas, construction, and retail.

The Road Ahead: Scaling Up and Enhancing Technology

With this latest round of funding, Wattnow is poised to scale its operations globally and enhance its technological offerings. "This funding represents a significant step forward in our journey," said Issam Smaali, CEO and Founder of Wattnow. "With the support of our investors, we are well-positioned to expand our global presence, refine our technological offerings, and continue helping our clients move towards a more sustainable future."